OK, so you’ve got your bouncing baby e-Commerce site online (finally) and you’re ready to aggressively market it. What do you do? While you should certainly take advantage of every marketing opportunity open to you, when you come right down to it there are really only 2 primary channels for marketing e-Commerce: PPC (Pay Per Click) SEO [...]
Archive for the ‘PPC’ Category
e-Commerce e-Ssentials: An Awesome 12-Part Series On How To Sell Online
July 20th, 2011
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The purpose of this post is to introduce our new 12-part series: “e-Commerce e-Ssentials“. If you’re selling online already, you will learn valuable tips on how to sell more. If you want to sell online, but are afraid to take the big step and open a web-store, this series will get you off on the right [...]
The #1 Reason You’re Not Making A Sound Business Decision On Web Marketing
July 19th, 2011
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You’ve researched until you’re eyes are crossed. You’ve analyzed all the data. You read all the top SEO and PPC blogs. You’ve talked to your buddies (which is probably a mistake). You’re basically a rational, logical person. And yet you still let one basic human emotion over-rule what your logical brain is telling you…Stop being so [...]
This Post Could Save You $5,000 Or More
July 8th, 2011
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PPC “gurus” charge $2500, $3000, even as much as $7000+ to attend one of their seminars. I’ll save you all that money. Here are the major points you need to know about PPC…for free. PPC Beats All Other Forms Of Internet Marketing Period. If you haven’t figured this out already, we’ll open a Google Adwords account [...]
PPC Is THE Way To Go For Smartphone Advertising
July 6th, 2011
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Do a search for anything on your smartphone. Right now. Regardless of the type of smartphone you’re using (yes, even iPhone), what you see first are the PPC ads at the top of the search results page. Always. Now ask yourself this question…How much time and effort is a person using a smartphone going to [...]
The One And ONLY Way To Get “GUARANTEED” Traffic From Search Engines Is…
July 5th, 2011
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…PPC (Pay Per Click) advertising. And right now most of you are heading for your browser back button or looking for the next site you’re going to visit today but… Look at some of the facts about SEO in July 2011 FACT…Even if you have the world’s best SEO team, there’s no guarantee you will [...]
While The Outlook For The 2012 Economy Is Grimm, There Is A Bright Spot For You
July 1st, 2011
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The President is worried about the election in 2012 because the outlook for the economy is pretty grimm, at least from now through 2012. Blockbuster – chapter 11 bankruptcy Borders (book stores) – chapter 11 bankruptcy Barnes & Noble – heading toward bankruptcy Warner Music Group – heading toward bankruptcy Radio Shack – heading toward bankruptcy [...]
How To Improve Sales From Your Website
June 30th, 2011
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Whether you have a brand new website, or a site that’s been around for several years, these techniques could help increase your sales. Unique Counts What is your USP (Unique Selling Proposition)? How are you different from your competitors? If you’re just one of the flock, nobody is going to remember you. If you offer the same [...]
The Truth About “Free” Images You Find Online…
June 28th, 2011
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DISCLAIMER: I am not an attorney. Neither I nor Fresh Element, Inc., can give legal advice. If you have any questions regarding the topic of this post, you need to consult an attorney. …………………. Time and again we have to explain to clients why they can’t use that image they found on Google, even though they specifically searched [...]
“A rose by any other name…”
June 17th, 2011
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“…would smell as sweet.” But would you do more business if your company had a different name? Those famous words were spoken by Shakespeare’s Juliet from her famous balcony 417 years ago. And if the rose had been named “petunia” instead of “rose”, it probably wouldn’t be so popular, even though it would still smell as sweet [...]
