Archive for the ‘General’ Category

Cheap Can Be Expensive…

…especially if you bought TurboTax as a download from this vendor. See today’s excellent blog post at Krebs On Security for tips on how to avoid being ripped off when considering buying download software from a site you’ve never heard of. Read his blog post…it could save you a lot money, and grief.  

Google SEO: How To Get Product Thumbnail Pictures To Show Up In Organic Search Results…

If you sell products on the Internet (e-Commerce) you’ve probably wondered how to get pictures of your products to show up in the Google organic listings, in addition to your text listing. Well, here’s how it’s done… STEP 1 List your products in Google Merchant Center. STEP 2 Be sure your image “alt text” (also [...]

e-Commerce: Setting Up Your e-Commerce Site Is Easy – Making Money Is The Hard Part…

  OK… You’ve done a good job of driving highly targeted visitors to you site. Your conversion rate (visitors to sales) is good. But your still not making much profit. What’s wrong? You’re probably not up-selling, or not doing it effectively. What is “up-selling”? When a visitor puts something into their shopping cart and proceeds [...]

Facebook: To Friend Or Defriend, That Is The Question…

If you’re thinking of defriending someone on Facebook, you might want to think twice about it, as this article today points out in chilling detail. Even better, think long and hard about who you “Friend” on Facebook in the first place. Do you really know anything, firsthand, about his person you’re “friending”? If you don’t [...]

Online Marketing: Twitter: The One Question NOT To Ask Your Followers…

What is the one question you should never ask your Twitter followers? “What was your best experience with us?” or even worse, “Tell us about your experience with us.” Both McDonald’s and Blackberry have “black eyes” from the often brutal responses to similar requests they made of their followers on Twitter recently. These kinds of [...]

Online Marketing: Your Internet Marketing Must Constantly Adapt, Or Your Business Could Die…

Your online marketing efforts must be just like earth’s weather…constantly changing. Like the old saying, “If you don’t like the weather…wait a minute.” Just a few years ago, nobody knew who GroupOn, Twitter, Facebook, and Google were…because they didn’t exist, yet. That’s how fast the Internet marketing world is changing. And the only thing for certain about [...]

Twitter: Think Twice Before You Tweet…

I’ll bet these people will think twice before they send any tweets in the future. You never know who’s listening. If you or any of your friends still think all those tweets are strictly private, you might want to read this article. Yes, as I understand it,  this monitoring also applies to Facebook posts, emails you send, [...]

Google SEO: Google Adwords And Your Google SEO…

  It appears that Google SEO and Google Adsense don’t talk to each other much. On January 19 Google announced that it will negatively affect search results placement (SERP) for pages that have excessive ads in the above-the-fold area of the page. However, Google Adsense wants you to place more ads on your site. Hmmmm… [...]

Social Media: The Shocking Truth About Social Media And Love…

In a Yahoo! News article published yesterday, a college student drops out of all social media for 90 days…and makes a couple of enlightening observations as a result. He shut down his: email Cell phone Facebook and Twitter accounts All other social media he was connected with Here is a direct quote from the article… [...]

Domain Names: Domain Registration – DANGER – STOP…

If you think you “own” any domain names you need to STOP right now and email your hosting company for CONFIRMATION that… Your domain names are REGISTERED in YOUR NAME (NOT your hosting company’s name), and… That your domain names were purchased with YOUR credit card (NOT your hosting company’s card). Here’s the potential problem… [...]

Domain Names: Insider Sure-Fire Secret To Getting On “Page 1″…

OK…It’s not really “sure-fire”, but it’s about as close to it as you can get today. What’s the secret? Make your domain name a long-tail keyword. Long-tail keywords consist of 3 or more words. Long-tail keywords generally… Have low competition and… Drive highly targeted traffic your page, which… Can result in higher sales Let’s say [...]

Website Maintenance: 4 Web Maintenance Mistakes That Make Your Site Look Like A Loser..

  Your site can look like a winner…or a loser. Your choice Assuming your site was designed to Web 2.0 guidelines and  your content was carefully created and keyword focused, then neglected web maintenance is usually the reason your site looks like a loser. Web Maintenance Mistake #1: Dated Content Original content is no longer [...]

PPC: 3 Lies Amateurs Tell Their Friends…

Lie #1: You don’t need to use a professional PPC manager. The Truth: The way for an amateur to make a small fortune in e-commerce with PPC…is to start with a LARGE fortune. You can lose an incredible amount of money in a matter of days, or even hours, with PPC if you don’t know what [...]

Web Design: 5 “Web 2.0″ Secrets Revealed…

There’s a lot of confusion and misunderstanding surrounding “Web 2.0″ design. Web design to “Web 2.0″ principles is easy. Web 2.0 design is all about the “S” word…Simplicity. KISS Principle In the old days we called it the “KISS Principle”…”Keep It Simple, Stupid”. And since “everything old is new again”, the KISS Principle is back in [...]

Subscribe to RSS Feed Follow me on Twitter!