OK…It’s not really “sure-fire”, but it’s about as close to it as you can get today. What’s the secret? Make your domain name a long-tail keyword. Long-tail keywords consist of 3 or more words. Long-tail keywords generally… Have low competition and… Drive highly targeted traffic your page, which… Can result in higher sales Let’s say [...]
Website Maintenance: 4 Web Maintenance Mistakes That Make Your Site Look Like A Loser..
Your site can look like a winner…or a loser. Your choice Assuming your site was designed to Web 2.0 guidelines and your content was carefully created and keyword focused, then neglected web maintenance is usually the reason your site looks like a loser. Web Maintenance Mistake #1: Dated Content Original content is no longer [...]
PPC: 3 Lies Amateurs Tell Their Friends…
Lie #1: You don’t need to use a professional PPC manager. The Truth: The way for an amateur to make a small fortune in e-commerce with PPC…is to start with a LARGE fortune. You can lose an incredible amount of money in a matter of days, or even hours, with PPC if you don’t know what [...]
Web Design: 5 “Web 2.0″ Secrets Revealed…
There’s a lot of confusion and misunderstanding surrounding “Web 2.0″ design. Web design to “Web 2.0″ principles is easy. Web 2.0 design is all about the “S” word…Simplicity. KISS Principle In the old days we called it the “KISS Principle”…”Keep It Simple, Stupid”. And since “everything old is new again”, the KISS Principle is back in [...]
Website Maintenance: 5 Ways Neglecting Site Maintenance Hurts Your Business…
Neglecting your website maintenance is like driving down a block of well-kept homes, except for that one where the grass is tall enough to hide a pitbull, there are 2 cars…in the front yard, and the house hasn’t been painted in 30 years. If you don’t maintain your website on a regular basis, that mess [...]
Web Design: 4 Things Your Web Designer Won’t Tell You
After serving hundreds of clients spread throughout 38 U.S. States, Australia, Canada and Japan, (many of whom have been with us for years) we’ve learned a few things about prospective clients who contact us to do their website design or development. If you’re looking to sign up with a web designer, you might want to read [...]
Domain Names: What Does Your Domain Name Have In Common With A Porn Site?
What does your domain name have in common with a porn site? Well, you might be embarrassed to find out what it could have in common with a porn site one day. “.XXX” domain names went on sale last week. Who do you think is buying most of the “.XXX” domain names? Wrong. It’s not porn sites. [...]
To PPC, Or Not To PPC? – That’s A Question?
Around December 7th, 2011, Google started running their own ads promoting Adwords (PPC). Here is what the Google ad told “SEO” searchers… “Forget about SEO. To be visible in Google today, try AdWords.” Straight from the horse’s mouth, so to speak, or maybe the other end depending on your point of view. Either way, the fact [...]
Off Topic
Those of you who text, email, or talk on your phone while driving need to read how one driver killed 2 people and sent 38 others to the hospital…because he was more interested in his phone than driving his vehicle. When you’re driving your car…DRIVE your CAR. The life you save might be your own…or [...]
Web Design: Top 10 Desk-Laptop Website Mistakes of 2011
Well, it was really tough, but I’ve finally managed to trim the list of web design mistakes down to a “Top 10″ list for websites intended for viewing on a desk or laptop computer. If your website isn’t performing the way you want it to, you might find the reason(s) why in this list. Remember: [...]
Good Blogging Is Like Getting Naked In Public…
Ever have that dream where you’re in some very public place…and you’re totally naked? Well, good blogging is like that dream. You might feel embarrassed, but you tough it out. Nobody wants to read a blog where you agree with with the majority all the time. First, everybody knows that’s not normal. Second, it’s downright [...]
“It was a dark and stormy night…”
What does this famous sentence have to do with effective Internet marketing? Plenty. The entire quote is widely considered possibly the best opening sentence ever written for a novel. It was written by Edward Bulwer-Lytton 180 years ago for his novel titled “Paul Clifford”, and it’s still powerful today. The visual image brought to mind is something [...]


